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Weekly Webinar Series

Circles? I have them under my eyes, but do I need them online?

The short answer is yes. If you’re going to be on Google+ you need to understand and use Circles on Google+. As for your eyes, if you figure out how to get rid of those, let me know! The development of Circles on Google+ was one of

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Targeting your audience to maximize Google+

Targeting your audience to maximize Google+

Yesterday we went over some of the differences between Google+ and the other social networks that are out there and we will continue our series on Google+ today with a topic that is a bit bigger than social media marketing. Like any type of marketing, it’s important

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How Google+ differs from Facebook, Twitter and LinkedIn and why you should care

I started this week’s blog series about using Google+ to find quality prospects with an introduction to Google+ but I don’t know if I was successful in convincing my readers that this is a worthwhile social network. So here’s what sets Google+ apart from the other social

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How to Use Google+ to Find Quality Prospects

How to Use Google+ to Find Quality Prospects

This week’s webinar series is going to cover prospecting for your business using Google+. While the webinar is geared toward prospecting, I want to point out that Google+ will also contribute to the “reach” component of the 4R Marketing System in addition to being a powerful prospecting

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Does Selling Directly from Pinterest Work?

Yesterday I shared the fun of Pinterest and how sharing and like gets you more followers and traffic to your website. It’s really powerful if you are able harness the traffic that is already there so go back and review yesterday’s post for some ideas. Businesses have

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Sharing and Liking on Pinterest to grow your business

After the first two posts on Pinterest, you might not be getting why Pinterest is really hot these days. What is all the fuss about with this site? So today we’re getting into why this is such a “sticky” site. Essentially Pinterest is all about looking at

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The nuts and bolts of Pinterest

This week’s blog series is on Pinterest as is our weekly webinar (Friday, 2pm Eastern) and yesterday’s post was a bit of an introduction to the social network. Essentially, Pinterest allows you to share and post photos grouped by your interests. As the old saying goes, a

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How do I use Pinterest?

How do I use Pinterest?

This week’s webinar (Friday, 1/11 at 2pm Eastern) and blog series is going to focus on Pinterest. Like a lot of business owners, you probably think that social media is a big waste of time, it’s something that people with no life do when they come home

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The 4th R of the 4R Marketing System

Here’s a quick re-cap of this week’s posts covering the 4R Marketing System. The pyramid below give a quick outline but lets also review the first three R’s here. Reputation is the foundation of any business, online or off. If thousands of people find you because your

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The third "R" of the 4R Marketing System

So far this week we’ve gone over the first two of the 4R Marketing System: Reputation and Reach. Both these systems are critical to growing your business but in order to really maximize your marketing, all four systems must be in place. The third “R” is Resell.

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